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Restaurant Concepts



Opening a restaurant
is a difficult task, and investment. There should be a checklist to follow, but before implementing your checklist. Deciding on what type of restaurant (or concept) should come to mind.

Questions to ask on deciding what type of restaurant to open is important in the initial steps.
  • What kind of restaurant would I love to eat in everyday? The concept you choose should be something you love, since you'll be giving your time, money and sweat into this endeavor.
  • What kind of restaurant does my area need? Every cities/town has restaurants, and the best way to beat the competition is to offer something a little bit different from the rest.
Case Study Sample
These things that we're talking about is also called restaurant concepts. Here's an example, Josef McKay, He's a pastry chef who wanted to open a bar that felt like people were eating in his kitchen at home. He recently opened Room 8 Dessert in Chicago, where he assembles desserts right in front of his customers while his mixologist serves up cocktails. For him, its a huge success!

Concept Considerations
If you're set on opening a lunch place where locals can order your mom's spicy steak season sandwiches, then obtaining a liquor license probably doesn't make sense. Neither do white tablecloths. You probably will offer a limited menu of sandwiches, maybe some soups and a salad. You won't need a huge kitchen with an army of chefs. You'll need a line cook or two and a prep cook. You'll probably want to offer those delicious sandwiches for take out. Depending on your area, you may need to offer delivery. If you're catering to the downtown office crowd, you probably want to be closed at night and on the weekends.

The more formal the concept, the more complex the menu and the more people you'll need to hire. If you plan to start your restaurant on a shoestring, keep the concept simple and small to save money.

Synergy Consultants here to help
I know too many things to consider, thats why Synergy Restaurant Consultants is here to help you. Give us a holler or push the big red button and we'll get back to you.

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